Many small topics
Sorting, dogs, parking, courtesy—each needs coverage, and shooting each separately costs too much.
Civilized-city campaigns cover small, scattered things: how to sort rubbish, leash a dog, park an e-bike, give up a bus seat. On a notice board nobody reads them; in a staged clip they feel preachy, and residents shrug and scroll on.
We give good habits a lead: an office worker, a local auntie, or a dog. Follow them through a day and each habit becomes one natural action. The settings are built from your own streets, parks and metro stations, so residents recognize them—and share them with neighbors.

Sorting, dogs, parking, courtesy—each needs coverage, and shooting each separately costs too much.
Line after line of “do not” and “prohibited” puts residents off.
Stock or out-of-town footage makes residents feel it isn’t about them.
Good habits become part of someone’s routine—far more watchable than slogans.
Visuals built from local landmarks and streets, so residents spot their own neighborhood.
One clip per habit, or all of them in a single city-day film.
Animal leads, cartoons, playful textures—the message lands without a stern face.
Food waste, recyclables and hazardous waste explained through one family meal.
Cycling, buses, saving water and power, linked along one person’s commute.
Leashes, cleaning up and no-dog zones, told by a dog lead—much more shareable.
Yielding to pedestrians, queuing and keeping quiet, shown through moments at crossings and on trains.
Each step comes to you for approval before we move on.
The behaviors to promote this round, key points from the assessment criteria, and photos of local spots.
We design the character and their daily route, one habit per scene, and you approve the storyboard.
We generate the video, add narration or dialogue, music and captions, and cut a draft.
Vertical, landscape and short loops for community and bus screens.
Click through for the full film and project review.

Low-carbon short for Longgang District’s publicity department: the heroine starts in a rooftop garden and rides a smart bus past waterways and energy sites—green living in one morning.
See the full case
Our own Shenzhen civic culture short: a Samoyed tours the districts, tries city life and decides to stay—a character-led way to show a civilized city.
See the full caseFor process, pricing and revisions, see Process & Pricing.
Listed here is what we’ve done and what people ask most. For other industries or uses, add us on WeChat and send a one-line brief—we’ll reply with an approach and quote within 1–2 working days.

Page updated 2026-10-24
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