Trends don’t wait
A meme is worth most in its first days; by the time a traditional pipeline finishes, it’s over.
Game Promos & Trend Shorts:Fast on Trends, True to Characters
Gaming trends come and go fast—miss a meme by a few days and it’s stale. New characters, updates and collaborations all need promos, CG pipelines can’t keep up, and players notice the slightest change in a character’s look.
We work from your character sheets and art assets: vertical shorts to jump on memes, song MVs or story shorts to introduce new characters, and event videos that land on the campaign poster and details. Characters are checked as stills against the official designs before we animate.
ForMarketing and publishing teams at game studiosLive-ops and event teamsStreamers, guilds and game creatorsBrands running game collaborations
Related 2027 dates and order-by deadlines
See the full 2027 marketing calendarHalloweenOct 31 (Sun)
Go live byOct 24
1–2 min film: order byOct 3
15–30 s cut: order byOct 24
Rush production is available; timeline and price are agreed case by case.
01CHALLENGES
Where this kind of video usually gets stuck
Characters must be right
Players know every outfit and move, and any slip gets called out in the comments.
Endless asset demand
Updates, collabs and user acquisition all need fresh creatives—too costly to do each in CG.
02WHY AI
How AI solves them
Quick on trends
No CG queue—storyboards and video start as soon as the meme appears.
True to the designs
Official sheets and screenshots are the reference, and stills are matched before animation.
Meme to campaign
Open with a meme players get instantly and land naturally on the event and rewards.
Vertical-native
Made for vertical short-video pacing, hooking viewers in the first seconds.
03WHAT WE MAKE
What we can make
Meme shorts
Familiar items, memes and characters in a fun vertical clip of a dozen seconds or so.
New character reveals
A song MV or story short about the character’s past, so players know them before launch.
Update and event teasers
Teasers for updates, events and collabs that end on dates and rewards.
UA and feed creatives
Multiple short creatives with different hooks and gameplay angles for testing.
04HOW IT WORKS
How it works
Each step comes to you for approval before we move on.
- STEP 01
Send event and character assets
Event details, character sheets, screenshots, the trend you want to ride and the go-live date.
- STEP 02
Concept and stills
We pitch how to use the meme or story and show key stills for your art team to approve.
- STEP 03
Generate and edit
We generate the shots and cut the final with sound, music and the campaign end card.
- STEP 04
Deliver and follow up
Vertical main cut plus landscape and short versions, with sequels if the trend keeps going.
05CASES
Work we’ve done
Click through for the full film and project review.
IP & Short Drama
Game for Peace Lobster Meme Video
A vertical short for Game for Peace: a frying pan tosses a lobster that lands as a character, ending on the in-game lobster event.
See the full case
IP & Short Drama·Dec 2024
Boyue of Tianshui
An MV for singer Xiao Shaoyan’s song about Jiang Wei, released with the character’s game debut.
See the full case
Tech & Science Education·Sep 2024
Black Myth: Destiny
A fan-made MV for Xiao Shaoyan’s song inspired by Black Myth: Wukong, one image per lyric.
See the full case06DELIVERABLES
What you get, what you prepare
You’ll receive
- Vertical main cut
- Landscape and short versions
- Campaign end card
- Sound, music and subtitles
- Character stills and cover
Before we start
- Where it will play: screens, website, WeChat, video channels or live events
- What to say: a few lines, a brochure or existing copy
- What you have: photos, logo, past videos and references
- Launch date and rough length
For process, pricing and revisions, see Process & Pricing.
07FAQ
Frequently asked questions
- How fast can you react to a trend?
- Short vertical clips have a short pipeline, so once assets and character sheets are in, the first cut comes quickly. Tell us the go-live date and we’ll prioritize it. Rush production is available; timeline and price are agreed case by case.
- Can you use our game characters?
- Yes, if the IP is yours or licensed. Characters follow the official sheets, with stills for your art team to approve.
- Can you mix in gameplay footage?
- Yes. CG, gameplay capture and AI footage can share one video, including opening or closing on in-game footage.
- Can you produce UA creatives in volume?
- Yes. One or two set the style and pace, then we batch variants by hook and selling point. Message us on WeChat for an approach and quote within 1–2 working days.
Don’t see your need? Message us
Listed here is what we’ve done and what people ask most. For other industries or uses, add us on WeChat and send a one-line brief—we’ll reply with an approach and quote within 1–2 working days.
Page updated 2026-10-24